Brandlawless LP a burgeoning new clothing company that was founded in mid 2008. With the express mission to celebrate those with the courage to live life the way the want; without care to what the world thinks.
Inspired by both parkour and free-running.
The "Live Lawless" brand began to take shape and come to fruition.
Soon realizing that the brand not only represented those with an affliction for parkour and free-running, but anyone bold enough to defy tradition by becoming something more than they are, defies convention and the laws of physics by making them seem easily broken, and who defies everyone's expectations constantly reaching and surpassing what others thought unreachable and insurpassable.
Carving out a simple philosphy and mission statement , for the truly bold and defiant to follow.
"defy tradition. defy convention. defy everyone."
...Live Lawless!
